Marc Podell joins Eric and Sawana to introduce The Back Nine, a members-based indoor golf simulator club opening in the Safeway shopping center in Anthem, Arizona. Marc explains why he spent a decade searching for the right franchise before landing on this fast-growing concept, and why a proven model beat building software, courses, and marketing from scratch. The club runs on a 24/7, app-controlled entry system, so members can practice any hour, holiday, or weather. Its Full Swing technology, the same system used by the televised TGL league, delivers lag-free feedback on club path, face angle, and swing speed across roughly 250 recognizable courses.

Marc chose Anthem over three other territories for its tight, community feel, and plans to cap membership at 160 to keep the four bays available. He shares how a chance Cabo connection with 150 mutual friends led him to Eric, plus his 2008 World Series of Poker run and a local charity poker night. A soft launch precedes the grand opening and a $10,000 hole-in-one challenge.

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Related: Eric and Sawana's Eye on Anthem